Gayathri Choda is the founder & CEO of Aarca Research, a healthtech company providing non-invasive pre-diagnosis solutions for chronic diseases. Prior to Aarca Research, she had successfully built a marketing analytics and ITeS solutions company, Digitant. Throughout her professional career, she was associated with Time Inc, Wunderman (WPP Group), CSC, JP Morgan. She is an MBA graduate from Stuart School of Business, Chicago, USA with an engineering degree in Electrical and Electronics from JNTU. She has authored books titled Curious Digital Marketer 2.0 and Digital Marketing Pandect. She is also an author of five patents.
Aarca Research
Aarca Research, is a healthtech company. Our product IHRA (Intelligent Health Risk Assessment) is a first-of-its-kind diagnostic method for the risk evaluation detection of Type 2 Diabetes, Hypertension and Dyslipidemia. Our medically-reviewed, peer-published technology is non-invasive. For our deep-tech product, the input is a thermal video of the user and output is the real-time risk index for diseases. Our products are single touchpoint, portable solutions for large-scale screenings. We filed five patents for our technology. Currently we have partnerships with a digital health company and nation-wide insurance company to provide screenings for end customers. We are CDSCO resisted and in the processing if acquiring ISO certifications. We are registered with Singapore HSA and having conversation with FDA for US market. Our partners include employer wellness programs, insurance companies and digital health companies across markets. Our vision is to excel in preventive healthcare delivery using technology to help everyone live healthier.