My Dear Readers and Founders,
Great founders always have a great story behind them.
Every founder’s aim should be to share this unique story in a charismatic way that the world is convinced to buy from them.
How do we do this? How do we build our credibility and trust? How will people be convinced that our story is genuine?
History has proven time and again that “Truth Alone Triumphs.”
This is a time when people are looking for Brands that meet their needs, are socially committed, and creates an experience that keeps them coming back.
Keep yourself updated with what is happening around the world, what is going to change, and what is going to affect your industry.
Create a unique brand voice and maintain this brand voice consistently on all your social media channels.
Stellar service can always turn any negative voice into a positive customer experience.
Be voracious readers, keep improving yourselves, and keep acquiring knowledge that can help you face any challenges in the future.
Aim to Build a Brand Loyalty that Lasts.
Welcome to Brand Global Founders.
Happy Reading, Learning & Branding.
Aparna G Kumar
EDITOR-IN-CHIEF
