Dr. Ateeb Shaifih

Dr. Ateeb Shaifih is a force to be reckoned with in the health and wellness industry. A sports scientist, longevity expert, speaker, and neuromarketer, he is on a dedicated mission to increase the world’s healthspan – the number of years people can live in good health.

Driven by a deep passion for improving lives, Dr. Shaifih boasts extensive experience in product development and innovation. He leverages technology to create and deliver cutting-edge metabolic health solutions on a global scale.

His impressive career path demonstrates a commitment to diverse roles within the health and wellness space. As a founding member of FitIndo, he actively shaped the fitness landscape, empowering individuals to embrace healthier lifestyles. His leadership at HealthifyMe as Product Head, Learning & Development Head, and Medical Advisor resulted in transformative solutions that revolutionized how people manage their health.

Dr. Shaifih’s impact is undeniable. He has positively influenced over 1 million users through both direct-to-consumer channels and corporate/institutional strategies. His work has extended across more than 150 corporations and 3,000 gyms in India alone.

Most recently, Dr. Shaifih served as Ex-Chief Product Officer at ActoFit Wearables. Here, he played a pivotal role in scaling ActoFit 2.0 into a global and mass-market brand. His focus remained on empowering users to lead healthier, easier lives at an affordable price point, making “true healthcare” accessible to a wider audience.

Dr. Ateeb Shaifih’s profile paints a picture of a dedicated leader who is passionate about global health and longevity. His expertise, combined with his innovative spirit, positions him as a key figure in shaping the future of health and wellness.

His experience

  • Dr. Ateeb’s career path showcases a deep well of experience in the health and wellness industry. He has worn many hats, from scientist to entrepreneur, consistently demonstrating a talent for innovation and a commitment to improving people’s lives.
  • Early on, Dr. Ateeb’s background in research and development at BigFlex Life Science laid the groundwork for his understanding of health from a scientific perspective. This foundation proved valuable as he co-founded ActoFit, where he spearheaded product development, creating fitness solutions informed by market trends and customer needs. He wasn’t just focused on the product itself, but also on securing funding to fuel ActoFit’s growth.
  • Dr. Ateeb’s expertise extends beyond product development. At HealthifyMe, he tackled challenges on multiple fronts. He streamlined onboarding processes, ensuring a smooth user experience. Recognizing the importance of proper form, he restructured the exercise library video content to promote bio-mechanically correct techniques. His data-driven approach extended to analyzing key metrics for quality assurance and customer service operations. Furthermore, he played a key role in developing protocols for continuous glucose monitoring, data interpretation, and fitness programs, specifically tailored to address metabolic disorders.
  • Dr. Ateeb’s passion for health extends to individual well-being. As a founding member of FitIndo, he combined his expertise in sports physical therapy, exercise physiology, and sports nutrition to provide holistic care for clients. He offered guidance and rehabilitation for sports injuries, designed customized training programs, and created personalized meal plans. His collaborative approach involved working with other healthcare professionals for the best possible outcomes for his clients.
  • Dr. Ateeb’s diverse background positions him as a leader who can not only develop innovative health products but also implement effective strategies to ensure their success. His ability to bridge the gap between science, business, and individual needs makes him a valuable asset in the ever-evolving health and wellness industry.
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